Online PR & Social Media

Search Engines bring together people and companies, but also social media is an important part of the current world, where newspapers have become online in blogs and websites. Thinking of all chances you get from own digital brand properties it makes it very clear that Online PR is important for your success.

Online PR & Social Media

Search Engines bring together people and companies, but also social media is an important part of the current world, where newspapers have become online in blogs and websites. Thinking of all chances you get from own digital brand properties it makes it very clear that Online PR is important for your success.

Search Engines bring together people and companies, but also social media is an important part of the current world, where newspapers have become online in blogs and websites. Thinking of all chances you get from own digital brand properties it makes it very clear that Online PR is important for your success.

Online PR follows the fundamentals of Public Relations but is an advancement from the traditional PR practices adapting to the new digital landscape. The success of your online PR is based on many elements such as having a relevant strategy that is quantifiable and deliverable, bringing together the accurate hook and timing and being supported by the right influencers. To be successful with online PR we suggest you review the range of options that are available for getting your name out on the World Wide Web. We love to discuss with you all the options available:

Online PR & Marketing Matrix

Online Marketing Matrix: Online PR activities are related and linked to many other digital marketing techniques, especially SEO, affiliate marketing, viral marketing and referral marketing.

Online PR activities are related and linked to many other digital marketing techniques, especially SEO, affiliate marketing, viral marketing and referral marketing.

It is about engaging the audience with the services and products you offer

Online PR activity is closely associated with improving results from many of the other digital marketing communications techniques, especially SEO, affiliate marketing, viral marketing and word-of-mouth marketing.

Online PR can be a great, low-cost technique for making more people aware of your issue, brand or website, but it requires a lot of long term work. Find out more about key techniques for Online PR in our blog.

Have success with your digital brand properties

Corporate Website, focused Landing Pages, Company or Product Blog, Career Site, Mobile Apps for Employee Communication or for Sales – PRtools offers you a wide range of Online PR and Digital Marketing Products from conception and design through development, testing, training and support. It is where Information Technology, Marketing and PR Skills come together. Order our Case Studies here.

Something to read and learn

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Positive images with the help of media work

Despite an increase in digitalisation, media work is still highly valued within company communication. It’s what defines how a company is perceived - by employees, customers, and competitors. Daniela Obrecht, Owner and CEO of PRtools, explains what media work requires these days and why the perspective of an agency is helpful in the video interview below.

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